ZELIO E Mobility has announced a strategic partnership with Ecofy, India’s first green-focused Non-Banking Financial Company (NBFC). This tie-up aims to make electric vehicles (EVs) more accessible and affordable for customers across the country, enabling them to purchase ZELIO’s popular models, including the X-Men, Gracy, Eeva, and Mystery. The partnership comes shortly after ZELIO’s association with LoanTap, a leading online personal loan platform, further enhancing their financing options for customers.
The Ecofy financing scheme offers a host of benefits for ZELIO E Mobility’s dealers, providing them with tools to boost sales and engage with customers effectively. Customers can enjoy low-interest rates, a quick approval process, and customizable EMI options, making EV purchases more accessible. The entirely digital and paperless financing process allows for a smooth, hassle-free loan application, setting it apart from traditional methods. Additionally, the accessibility of the Loan & EMI Monitoring App ensures customers stay informed and in control of their repayment schedules.
Kunal Arya, Co-Founder and Managing Director of ZELIO E Mobility Ltd., stated, “As the demand for electric two-wheelers rises, many customers are seeking affordable financing options to manage the upfront cost of these vehicles. Our partnership with Ecofy directly addresses this need by offering flexible and competitive financing plans, making electric two-wheelers more accessible. This collaboration reinforces our commitment to promoting sustainable mobility and providing customers with a seamless path to adopting eco-friendly transportation solutions.”
Rajashree Nambiar, Co-Founder, Managing Director & CEO of Ecofy, added, “Ecofy is proud to join hands with ZELIO E Mobility to help make electric two-wheelers more affordable and accessible for Indian consumers. Our financing solutions are designed to support the adoption of green technologies, and this collaboration further strengthens our commitment to promoting sustainable living and clean energy solutions.”
ZELIO E Mobility is committed to ensuring that its dealers have the resources they need to successfully promote and explain ECOFY’s financing options. Dealers will undergo specialized training programs to fully understand the financing products and assist customers in navigating the application process. Digital tools such as QR codes will simplify loan access, and dedicated field support will be available to address any questions. Marketing materials, including brochures and posters, will help dealers communicate the financial and environmental benefits of eco-friendly purchases effectively.
To further incentivize customers, special promotions and limited-time offers will be available under the ECOFY financing scheme. These promotions include lower interest rates, extended loan tenures, and waived processing fees, all designed to encourage more people to make the shift to electric two-wheelers. ZELIO E Mobility also plans to monitor the success of its partnership with Ecofy through several key performance indicators, including sales metrics, customer satisfaction, and dealership performance.
Since its inception, ZELIO E Mobility has established itself as a frontrunner in the electric two-wheeler market. With a customer base of over 200,000 riders and more than 273 dealerships, ZELIO is rapidly growing its presence across India. The EV two-wheeler brand is focused on expanding its market share and reaching more customers, with plans to increase its dealership network to 400 locations by March 2025.